Hypesmith - Putting the Hype in Healthcare Marketing
Hypesmith is an innovative strategic marketing partner for healthcare organizations. We bring the hype back to healthcare.
healthcare marketing, marketing indianapolis, healthcare, indianapolis marketing firm, hospital marketing, hospital website design, hospital public relations, hospital advertising, indianapolis marketing firms
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About

Hypesmith.

Who We Are

Hypesmith is an innovative strategic marketing partner for non-profit, for-profit, and government healthcare organizations. We provide experts in their craft who understand the unique challenges of the healthcare industry. Our process is simple, and our ideas are revolutionizing.

What We Do

Our creative artisans, our tactical healthcare technicians, and our content masters bring the most compelling solutions. With our passion and sole focus in the healthcare market, we are able to foster meaningful relationships to deliver the best results—making us the partner of choice.

 

Whether you are looking for a highly-specialized product rollout or marketing strategy or you need a fully outsourced marketing department, Hypesmith offers master craftsmen who will develop a plan that best fits your organization and sets you apart from competitors.

The

Process.

Bringing the Hype to the appropriate audience requires the right mix of Strategy, Content, Creative, and Services to deliver desired Results. Once we understand the results clients are trying to achieve, we help develop the strategy to meet the goal. Once the strategy is finalized, we create content, design creative concepts, and utilize the right tools to build an impactful message and deliver it to the right audience.

 

Click on each element of our process to learn more.

As healthcare marketing veterans who understand the urgency of keeping up with the ever-changing healthcare landscape, our approach to strategy goes well beyond that of a typical marketing agency.

 

Hypesmith crafts the most laser-focused strategy for clients to distinguish their role in the healthcare delivery system. Our expert staff and partners begin by assessing the unique needs of every client. Strategies are then developed to ensure successful outcomes.

 

Successful partnerships have resulted in the implementation of healthcare reimbursement strategies, the development and implementation of new product lines, expansion into new markets, improved stakeholder awareness and community impact, recruitment of physicians, and overall product and brand enhancement…just to name a few.

Content is king. Anyone can explain something with unlimited time and words, but what a bore! The key to an effective strategy is explaining things in the fewest and most understandable words possible. We take the confusion out of the highly complex healthcare solutions by cutting out the fluff. We’re not only great hype smiths. We’re excellent word smiths too.

A picture says a thousand words and done right can tell a story better than that same 1,000 words. We take creative elements and blend them into all aspects of the solution we develop with our clients. We don’t just make things look nice—we create design elements that make an impact on the specific audience our clients are targeting and help them understand the offering. Creativity is our lifeblood.

If you don’t need a sledgehammer, don’t use one. Our list of tools and services is expansive because not every tool is needed for every job we craft. Below is just a short list of the various services we offer to deliver impactful messages to the right audience at the right place and the right time. Not sure what a certain tool or service is? Just ask!

Marketing Consulting

  • Brand & Content Development
  • RFP Strategy Development
  • ROI Analytics
  • CRM Strategy & Support
  • Geo-Fencing & Competitor Retargeting
  • Social Media
  • Web Development
  • Videography & Animation

Personnel Consulting

  • Assistance with Recruiting & Onboarding Staff & Families
  • Associate Training, Mission, & Values
  • Wellness and Health Promotion Education
  • Education Regarding Value/Risk Referral Program
  • Personal Recruitment of Physicians and/or Healthcare Professionals
  • Internal Marketing & Communication

Strategic Consulting

  • Community Partnerships
  • Government Programs
  • Acquisitions / Mergers
  • Regional Collaborative Agreements
  • Product and New Business Rollout
  • Medical Service Awareness

Operational Consulting

  • Medical Billing Claim Review
  • Process Improvement Facilitation
  • Product Branding & Marketing Support
  • Healthcare Reimbursement Strategy & Negotiation Support
  • Environmental Impact Assessment for Community-Based Services
  • Development of Appointment & Q&A Call Centers

Not all healthcare clients are looking for the same results. Hospitals might be looking for recruitment of physicians. International insurance companies might be looking for product development. Healthcare payers might be looking to increase their RFP win rate, and payment integrity companies might be looking to expand and cross sell into new markets. We track and report marketing and consulting efforts against the goals our clients want to measure. We have a proven track record. We’d love to tell you about it!

Hypesmith Process

The

Craftsmen.

Peggy Johnson

Peggy Johnson

Chief Executive Officer

The lead hype creator and foundation of our success.

Bio

Jordan Nowaskie

Chief Creative Officer

The cultural visionary executing the hype that makes everything look amazing and ensures the impactful messaging hits the right audience.

Bio
Jordan Nowaskie
Jordan Nowaskie

Jordan Nowaskie

Chief Creative Officer

The cultural visionary executing the hype that makes everything look amazing and ensures the impactful messaging hits the right audience.

Bio
David Barker

David Barker

President of Community-Based Health Partnerships

Ensuring the hype we generate for hospitals is on point.

Bio

Keri Sackowski

Media Director

Powering our partnerships with audio and visual hype that drives client’s messages in easy-to-understand, dynamic media.

Bio
Keri Sackowski
Keri Sackowski

Keri Sackowski

Media Director

Powering our partnerships with audio and visual hype that drives client’s messages in easy-to-understand, dynamic media.

Bio
Micah Hamsher

Micah Hamsher

Design Director

Making sure the hype put into the design work is fresh, clean, and effective.

Bio
Dustin Nowaskie

Dustin Nowaskie

Research & Diversity Advisor

Ensuring the hype is inclusive and the impact is measurable.

Bio
Carrie Behrmann

Carrie Behrmann

Finance Director

The money mover making sure the hype makes it rain.

Bio

Carrie Behrmann

Finance Director

The money mover making sure the hype makes it rain.

Bio
Carrie Behrmann
Dana Washington

Dana Washington

Healthcare Project Analyst

Bringing research, testing, and data management hype to clients.

Bio
Cody Metzger

Cody Metzger

Healthcare Project Analyst

Bringing operational insight, data analysis and technology hype to clients.

Bio

Cody Metzger

Healthcare Project Analyst

Bringing operational insight, data analysis and technology hype to clients.

Bio
Cody Metzger
Mario Macias

Mario Macias

IT Director

Keeping the hype engines running at maximum and secure capacity.

Bio

Get Hyped.

Get in Touch.

Are you as hyped as we are?

If so, we would love to hear from you! Whether you’re looking for assistance with a particular marketing strategy or need a fully outsourced marketing department, Hypesmith can help you forge new and lasting business relationships that will set you apart from the competition.

info@hypesmith.com

317.514.5318

Proudly located in Indianapolis, IN!